How Much Design Goes Into Women’s Clothing?

We are all familiar with the big names of women’s clothing design. Chanel, Lauder, Prada, and many more have made their indelible mark on women’s fashion. Countless thousands of would be designers have made livings working for designers and design houses. What many people may not be aware of is that many clothing companies such as Sandwich clothing, hire their own designers, often naming the line created by particular designers after the previously unknown designer. This not only boost careers, it widens the gene pool, so to speak, of the design community. While some of the runway styles see ludicrous, and would never be seen even in posh parties, much less on the streets or in the office. Designers from the “rank and file,” so to speak, are often more grounded in reality.



Clothing design takes into account the types of fabric being used in the product. Designers who grew up budgeting are more likely to know how to plan clothing that will look great, even if it is not made from expensive, luxury fabrics. They will tend to use cottons, flax, and linens that are more easily cared for and maintained. When you have Sandwich clothing that uses high quality natural fibers, then designers have a chance to develop styles that will go with the customers through seasons. They will look great doing it, too. Design takes into consideration the type of fabric that will be used.

Cuts of Fabrics


Even the cuts and prints on fabrics are taken into consideration when designing clothing. One of the hallmarks of expensive designers is that the prints in materials used line up in a specific way. For example, plaids should go across the placket and sleeves, as well as the side seams. If they don’t line up, it means the item was made from seconds. This means that this particular item was made from left over material that would otherwise be thrown away, once the matching patterns was cut out of it. That is why you may find similar styles to the high dollar ones, yet the piece looks slightly “off.” It is because the fabric, while still the same weave and pattern, is still just seconds.

Another shortcut that has to be avoided when designing women’s clothing is whether or not the fabric is cut on the bias. Manufacturers can get many, many more cuts of fabric if they fit the patterns on lengths of fabric as closely as possible, regardless of the direction of the weave. While the finished item may look fine on the hanger, once the piece is cleaned or laundered, it will twist and become misshapen. This is the sign of a poorly made piece, even if it has a designer’s name on it.

Designers have to take all of these variables into account. When they come up with a design, they must consider the price of the proposed fabric, and how much waste there will be based on their design.

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